Can you feel it? It's in the air, it's on the TV, it's in the Parade weekly insert in the paper. Olympics buzz has officially begun.*
All that talk about the torch run and the pollution, nah, that was just build up. We're getting ready for the main event, now. Things are starting to seep into the popular culture-- there are TV commercials, there are endorsements, and before you know it, it will be time to light up that big torch again. We have fewer than 60 days until the opening ceremony of the Beijing 2008 Olympics-- your visa cards are getting spruced up, the athlete coverage is beginning, and we're dusting off our copies of John William's seminal Call of the Champions. You know the one.
*As declared by me. Duh.